What Are Press Samples? A Guide for Chocolate Reviewers
By Dandelion Chocolate | Published: 2026-11-01
Category: Product Reviews
Press samples are pre-release products sent to reviewers. Learn how they work, what to expect from Dandelion Chocolate, and how to handle packaging and disclosure.
Quick answer
Press samples are complimentary or discounted products provided to media professionals for review or editorial coverage. At Dandelion Chocolate, they are ordered through a private SKU that includes options like the Signature Egg, Grand Egg, and 2026 Advent Calendar.
Why Dandelion uses a private SKU for press samples
A private SKU lets the company track sample orders separately from regular sales, ensuring reviewers receive the correct items and that inventory is managed accurately. It also allows the team to offer sample-specific options that may not be available to the general public.
What to do when your sample arrives
Unbox carefully and inspect the product before photographing or tasting. Note any damage or packaging issues, and store the chocolate according to the included care instructions to preserve quality for your review.
Frequently asked questions about press samples
- Who qualifies for a press sample?
- Press samples are intended for media professionals, including writers, editors, bloggers, and influencers who create editorial content. If you are unsure about eligibility, contact the brand directly.
- How do I order a press sample from Dandelion Chocolate?
- Use the private SKU link provided by the Dandelion Chocolate press team. Select your desired sample option and complete the order as directed.
- What should I do if my sample arrives damaged?
- Document the damage with photos and contact the press team immediately. They can advise on replacements or returns.
- Do I need to disclose that I received a press sample?
- Yes, transparency is important. Clearly state in your review or social media post that you received the product as a press sample. This maintains trust with your audience and complies with disclosure guidelines.
- How should I store chocolate press samples before reviewing?
- Store chocolate in a cool, dry place away from direct sunlight and strong odors. Follow any specific storage instructions included with your sample to ensure it tastes as intended.
Product facts
- Press Samples: Private SKU for press sample orders with options: Signature Egg, Grand Egg, and 2026 Advent Calendar (Single). Reviewers can request specific products for their coverage, ensuring they receive the right item for their audience.
Press Samples
